What is Drive Change?
It’s about thinking big, no matter how small you start. It’s what took us from our first bicycle in 1952 to our first car in 1971. And it’s why we obsess over every stitch, rivet and feature seen in the vehicles we make today. It’s what made us a leader in our field. But we’re not interested in maintaining the status quo, we want to surpass it. We dream about the kind of difference we could make if we could Drive Change not just in our business, but in the whole world.
What is Drive Change? It’s about each one of us taking the driver’s seat and becoming the change we want to see in the world. When we empower ourselves to Drive Change, there is a ripple effect that can move mountains and change lives. So why not join us on this journey? The road is clear, and the future is bright.
Drive and Change
Drive. It´s the urge to push on. To think big. To be brave. It’s humble beginnings to endless horizons. It’s our inner fight. The desire to do whats right. It’s a decision to go the distance. Change. It’s an inhalation. A new perspective. An innovation. It’s the birth of something brighter. Something stronger. Change makes us better. And it’s all around us. Drive and Change. Two words that mean even more when we put them together.
August 21st 2012 is the 2nd annual Drive Change Day. The countdown has begun, and across Canada individuals, office teams and community groups are ramping up by creating events and acts of change that make a difference in our world. No act of change is too small. Join us in driving change today, we promise it’ll be the journey of a lifetime.
Highlights form Last Year’s Drive Change
First Annual Drive Change Day
Hundreds of events, acts of change and submissions to win $10,000 towards a community project were submitted in 2011, Canadians got inspired and drove change.
Kia Dealers Driving Change
Kia dealerships from across Canada got involved to help make a difference. From organizing Community Clean Up Day to Food Drives Kia dealerships help drive change coast to coast.
Drive Change no matter how big or small
Kia was able to generate awareness of the Drive Change message by letting Canada know that no matter how big or small, the act of driving change is all that matters.
Kia Canada’s inspiring “Drive Change” initiative highlights our commitment to supporting our local communities. This dedication to driving change isillustrated in Kia Canada’s strengthening partnership with MADD Canada which began with the loan of a single Kia Soul to a national fleet of vehicles.
Today, Kia Canada is proud to be the new National Presenting Sponsor of MADD Canada’s School Assembly Program. MADD field representatives will travel in 2012 Kia Sedonas to school assemblies nationally to educate students on the dangers of drinking and driving and gathering signatures of students who take the pledge to drive safe and sober. Additionally, four MADD Canada Community Chapters will travel to and from various events in 2012 Kia Souls encouraging Canadians to take the pledge.